| Dear Reader, | | | | * How to "touch" a woman to guarantee |
| Let's start with a story: | | | | mind-altering sex... a technique so simple it's |
| Once upon a time, in the 1980's, copywriter Gary | | | | astonishing that nearly 3/4's of all women never learn |
| Halbert wrote an ad for Entrepreneur magazine. The | | | | it themselves! |
| ad was for a business opportunity... and for some | | | | * Why smart men know how a simple "secret" |
| reason... Halbert put a bullet point in the ad that said: | | | | non-sexual act at home can -- when handled |
| * Fake cocaine: A legal substitute that fools even the | | | | correctly -- take on the "charged" quality of a warm, |
| experts! | | | | sexually-satisfying feeling for many women! (It's so |
| For the record, this business opportunity was not | | | | simple it's almost like "cheating"!) |
| being promoted by the Mafia... and... strangely | | | | * What women really want from a man! (Nine out of |
| enough... had nothing to do with the narcotics | | | | ten men are absolutely floored by this secret!) |
| industry. | | | | * The amazing reason why Prozac is so popular in |
| But... get this: People called for years after the ad | | | | this country! (Almost no one understands the startling |
| ran... trying to find out about the "fake cocaine". | | | | sexual implications!) |
| Hmn! | | | | * The secret of finding the most efficient aerobic |
| What's the lesson here? | | | | program for burning off fat with your specific body |
| Simply this: | | | | type! (Leo researched for 7 months with professional |
| The most POWERFUL human emotion you can tap | | | | bodybuilding stars in the U.S. and Germany to |
| into is CURIOSITY! | | | | discover the key to this "inside" secret!) |
| And, Good Sirs and Fair Maidens, one of the very | | | | * Details of the all-new "Eat Everything You Love" |
| best ways to drive your reader wild with curiosity... is | | | | diet that frightened the professionals... until they saw |
| to load your sales message with... and apply... an orgy | | | | Leo change into the leanest, meanest muscleman |
| of bullet points! | | | | they'd ever seen! (It's the easiest, yet most potent |
| More often than not, the most insanely profitable | | | | diet you've ever seen... one you can live on happily |
| sales letters, ads and web sites are laced with a | | | | for the rest of your life! Leo was gobbling banana |
| HUGE list of ultra-compelling, benefit-driven bullet | | | | milkshakes, carrot cake, soda pop, ice cream and |
| points. | | | | "Mama Juanita's" super-grande burritos on "carb-days" |
| And, in case you're not sure what a bullet point is, let | | | | throughout his training!) |
| me explain: | | | | * Why the "experts" you read about in the muscle |
| A bullet point is a block of words (copy) that offers | | | | mags are just dead-wrong in much of their training |
| a compelling benefit or "secret knowledge" to the | | | | advice for you for maximum growth! (Even though a |
| reader. They are called bullets because they are | | | | technique may have worked for them, it might not |
| usually preceded by a little round dot that looks like a | | | | work for you... especially if you follow the advice of |
| bullet hole. Just like this: | | | | juice-heads who have spent most of their lives |
| * | | | | training on steroids!) |
| Although a round dot (like above) is the most | | | | * How a "secret" 5-inch change in your hip placement |
| common symbol used for bullets, you can also use | | | | translates into massive power for your golf stroke! |
| check marks, arrows, numbers, letters... and... anything | | | | (Not one pro in a thousand even suspects the |
| else that draws attention to the point you are about | | | | potency of this simple adjustment!) |
| to make. | | | | * Why the new "lag" in your swing will cause your |
| Speaking of which, the most powerful bullets apply | | | | buddies to shake their heads... until they see you |
| what I like to call: "The Teaser Torture Treatment". | | | | consistently out-drive them by 40, 50 and 60 yards |
| That's to say, they're loaded with a healthy dose of | | | | off every tee! (I guarantee they'll make you play |
| curiosity and reward! | | | | with one of their balls, just to make sure you aren't |
| Perhaps the best thing for me to do to help you "get | | | | cheating somehow!) |
| this", is to open fire with a list of bullets from my | | | | * How to use the secret of "choking down" to |
| "private" swipe file. | | | | master any club in your bag... no matter how horrible |
| Check out the bullet points below, and see if you can | | | | you were with it before! |
| grasp just how POWERFUL a properly constructed | | | | * The single most important move you can make in |
| bullet can be (Note: all of the following bullets were | | | | any altercation -- it's what your body wants to do, |
| written by copywriter John Carlton... because... hardly | | | | but what most people panic about and refuse to |
| anyone can touch him when it comes to "bulletizing"): | | | | allow themselves to do! (Yet it will save your life!) |
| * How to control the RPMs of your ball's spin with | | | | * How to use a simple "cat-like" move to instantly |
| pinpoint accuracy! (So instantly accurate, you'll be able | | | | position yourself to deliver the easiest knock-out |
| to practice with your 8-iron in your living room... and | | | | blow imaginable -- a strike so natural your |
| never hit a lamp or knock a picture off the wall!) | | | | grandmother could pull it off against Mike Tyson! |
| * How to eliminate "skulled" shots that roll too far! | | | | * How to instantly "shut down" an attacker's |
| (This trick alone will shave a dozen strokes off your | | | | testosterone levels, using your body's own built-in |
| next round.) | | | | "brick". (Even a 90 lb. woman possesses this amazing |
| * The simple little tip that automatically insures your | | | | rock-hard weapon!) |
| clubhead is ALWAYS in the perfect position upon | | | | * When to use the most simple strike you'll ever |
| impact with the ball. (Ernie Els has this down... it's the | | | | learn... an unstoppable natural move so effective in |
| reason he's known as probably the most accurate | | | | ending fights it's not allowed in full-contact karate |
| golfer in the pro game!) | | | | tournaments! (Instant disqualification -- it's also a |
| * The Real Reason people choose to buy anything -- | | | | move that 99% of the most brutal street fighters |
| the secret truth long known by master salesmen, | | | | you'll ever encounter have never seen before... and |
| sociologists and "con men" finally revealed! | | | | don't know how to defend against!) |
| * How to "read" the signals of women who are dying | | | | * How to use the "hip-swinging secret" soldiers use |
| to date you right now! (They think they're being | | | | to drop opponents instantly -- no speed or strength |
| obvious, but I'll bet you're blind to these signals. Just | | | | required, yet it's like driving a 160 lb. bar of lead into |
| learning this one secret -- how to "read" women -- | | | | the bad guy's belly! (It's so effective, you don't even |
| will boost your "romance potential" through the roof!) | | | | have to come close to hitting your "target" area... |
| * How to turn everyday items in your pocket (or | | | | even the sloppiest attempt by you will bring him to |
| your wife's purse) into vicious weapons that will (1) | | | | his knees!) |
| show you mean business, (2) instantly frighten | | | | * How to use a super-effective, completely |
| anyone with an ounce of common sense, and (3) | | | | unexpected technique straight out of the "Three |
| allow you to dominate any situation with a single | | | | Stooges" to cause any attacker to automatically (1) |
| blow! | | | | back up, (2) raise his hands in defense, and (3) blink |
| * How to maintain the "right" kind of peak sexual | | | | rapidly... all of which instantaneously reverses the |
| energy that excites women! (Most guys worry -- | | | | tables and makes your attacker suddenly vulnerable |
| unnecessarily -- about "performance"... but you won't, | | | | to a fight-ending blow you can deliver in your own |
| anymore!) | | | | sweet time! |
| * The one huge mistake all inexperienced fighters | | | | * Why all elite soldiers are given "permission" to use |
| make in their head that guarantees they will be | | | | the one street fighter's Secret Weapon we are all |
| turned into victims... and how to "parlay" it into an | | | | taught from kindergarten not to use... and how you |
| advantage that will give YOU an instant 200% | | | | can use it to quickly remove yourself from any |
| increase in your chances of winning -- even if it's your | | | | situation where you have been surprised from behind! |
| first fight ever! | | | | * How to use the other "dirty" street-fighting tool |
| * Why your weight, strength, speed and agility are | | | | not allowed in any civilized boxing or karate match... |
| the least important parts of winning a street | | | | because of it's immediate ability to disorientate and |
| altercation! (And why the one simple secret that is | | | | topple your opponent! (It also works when you do it |
| important will give you an immediate and enormous | | | | incorrectly!) |
| advantage over any other fighter you meet!) | | | | Hoo! Haa! |
| * How to automatically avoid the blunders that get | | | | Has that list got your motor neurones firing? |
| even nationally-ranked karate masters demolished in | | | | Yeah, thought so! |
| street fights! (It's called "Stress Shock Phenomenon", | | | | By the way, notice that the bullets above use what |
| and once you've stored this knowledge in your | | | | is called: "The 1-2 Punch". |
| nervous system, you'll never "freeze up" or panic | | | | That's to say, they allure to a benefit... then |
| when your adrenaline starts to flow and the dirt hits | | | | immediately pile on another "hidden" reward. Just like |
| the fan! Yet there isn't a karate studio in the country | | | | a boxer, they soften you up with a jab... and then |
| that knows how to teach this crucial part of winning | | | | follow up with a vicious knock out blow that lodges |
| fights!) | | | | the benefit in your mind! |
| * Why your fist may be the absolute worst weapon | | | | Anyhow, if you want to write insanely profitable |
| you can use in hand-to-hand combat! (And exactly | | | | sales copy, you should give your bullet writing skills a |
| how to strike so you won't damage any part of | | | | "workout". |
| yourself!) | | | | What you do is simple. For starters, you copy out... in |
| * Simple fight-ending moves that require no strength | | | | your own handwriting... those bullets printed above... |
| whatsoever! (I know of arthritic 80-year-old | | | | so you have a neurological imprinting of what it's like |
| grandmothers who have knocked young male | | | | to write world-class bullets. |
| attackers senseless!) | | | | And soon... sooner than you think... you can start |
| * How to use a little-known "positioning secret" to | | | | writing your own bullets... that will intrigue the hell out |
| completely cancel out the superior size or experience | | | | of your readers... and have them practically frothing |
| of your attacker! (Size and strength are meaningless | | | | at the mouth... aching to be "let in on the secret"... |
| when you know this secret!) | | | | FORCING them to buy whatever you are selling! |
| *How to gain an immediate "Psychological Edge" | | | | I'll bring the curtain down on this article with a sage |
| when someone pulls a knife on you... and how to | | | | piece of advice from copywriter Gary Halbert: |
| spot the 4 most common methods of knife attacks | | | | "You should put every bullet you can in you sales |
| so you can win with a minimum of fuss and blood! | | | | message because you never know what is going to |
| * The secret "reward" for men who give their | | | | make them buy". |
| women the "fuel" for feeling in love all day long, | | | | Amen! |
| every day! (Not one man in a thousand understands | | | | Warmly, |
| this "fail-safe" secret of excruciating happiness... and | | | | Michael Silk. "A Connoisseur of Curiosity!" The World's |
| those who do almost never share it with even their | | | | #1 Info-Marketing Copywriter. |
| closest friends!) | | | | |